Our Story
Backstreet Brawla
Built Tough, Built to Brawl
Our Story
Boxing is more than a sport—it's a way of life. It's about pushing through exhaustion, round after round, never giving up. At Backstreet Brawla, we live and breathe that relentless spirit.
Our apparel is built for fighters, underdogs, and anyone who gives their all—whether in the ring, the gym, or life's toughest moments. Because in the fight game, heart and resilience aren't optional - they're everything.
Legendary Brawlers
Andy Bowen vs. Jack Burke - April 6, 1893
Our brand draws inspiration from the longest recorded boxing match in history: the epic 110-round battle between Andy Bowen and Jack Burke on April 6, 1893, in New Orleans.
The Longest Fight
After seven grueling hours, the fight ended in a no-contest as both fighters could no longer continue. That's 110 rounds of pure grit and determination—a legacy we honor in every piece we create.
About the Name
Backstreet Brawla is bold, but it's not about street violence.
Our name reflects the inner fighter in you—the battles you face in the gym, the ring, or life's challenges. It's about rising up every time you're knocked down. It's about getting up and having a real crack.
Brawling is about grit, resilience, and courage—the tenacity to keep going, no matter the odds. It's the spirit of standing tall when life backs you into a corner.
Inspired by legends like Andy Bowen and Jack Burke, who endured 110 rounds in 1893, Backstreet Brawla stands for endurance, heart, and the will to never quit.
The Brand
At Backstreet Brawla, we create high-performance boxing apparel that blends street-inspired style with functionality. Our designs empower fighters of all levels to embrace their grit and determination, both in the ring and in life.
Tough & Timeless
More than just apparel, we're a bold, enduring brand built to brawl.
For Every Fighter
Designed for boxers, athletes, and anyone who channels their inner brawla.
Aussie Made
Proudly crafted in Australia, built tough, and shipped locally.
Men's & Women's
Collections tailored for both men and women who embody the fighting spirit.